HOLY CUBE RALLY

The funkiest artisan pilgrimage around the globe

When joyride-junkies, creatives, designers, gamers, architects and car enthusiasts get behind the wheel!

The HOLY CUBE RALLY celebrates creative culture in motion.  An unforgettable journey across 8 countries, with a strict no-highways rule offering one-of-a-kind moments. Built for adventurous individuals, car enthusiasts, and curious minds to connect new friendships, while taking funky challenges and objectives along the way. 
 
Save the date: October 3–11. 2026.

HU

SK

AT

CZ

D

CH

IT

SLO

Holy Cube Application

CAPTAIN


VEHICLE


ADDITIONAL TEAM MEMBERS


ACCOMODATION PACK


SLEEP IN HIDDEN ARCHITECTURAL MASTERPIECES.
NOT HOTELS—HOLY PLACES. YOU WANT THIS.

Super
Early

1590 EUR
/ team of 2

Car: 1590 EUR / team of 2

  • Additional Member Support: 300 EUR / person
  • The Additional Member Support is to be transferred also as a donation.

Bike: 1590 EUR / bike

  • Up to 2 persons
  • Includes Carrier Pack
  • Official Rally Entry
  • Starter Pack (Car Stickers, Plate & Badges)
  • HCR Fake Tattoo Kit
  • 2 Roadbook Bibles
  • Wooden Design Kit for the Art Challenge
  • Gifts from our Partners
  • Opening Ceremony & Party
  • Sacred Initiation Ritual
  • Krater Festival Entry Tickets
  • Half-Race Party with Catering in Switzerland
  • Closing Ceremony
  • Secret Contemporary Artist Workshop Access
  • Hi-res Photo & Video Documentation
  • HW Resort Club Membership Card
  • Survival Race Helpdesk Support
  • Package Transfer for Motorbike Riders
  • 1 Surprise along the Way
  • 1 Secret Location Entry
  • Online GPS Tracking Service
  • Guided Creative Challenges Across 8 Packed Days
  • Handpicked Cultural Stops & Curated Sights Itinerary
  • Holy Cube Cult Lifelong Membership Certificate
  • Chance to win the Great Holy Cube Trophy & Category Awards

 

…and of course, Countless Memories to share.

  • Accommodation Pack
  • Luggage Carry Support
  • Catch-up Tickets for Highway
  • Racetrack Entries On-the-fly
  • Additional Merch Kit

Let’s discuss the details via e-mail!

We propose 5 types of challenges to collect points:

  • Complete Daily Tasks
  • Complete Objectives
  • Coolest Cars and Tunes
  • Time attack
  • Creative Contribution

Completing is optional, a fulfilled joyride awaits you regardless.

CREATED AND CURATED BY THE ALMIGHTY RALLY JURY

Sárii

Project Director

She thrives where creativity, adventure and organized chaos meet. With a background in events/music, Sarii naturally brings people, energy and unforgettable experiences together.

Krisztián

Founder

Award magnet (Cannes Lion, D&AD), international ex-CEO, systematic mind, creative force. Completed over 20 car-enthusiast challenge globally. Gamer, venturesome, dad of three.

András

HW Co-founder

Design ambassador of Hello Wood—blending community thinking, playfulness, and bold vision. Leads the Studio, designs, builds partnerships, and launched DEMO, Hungary’s first design kids program.

Dávid

HW Co-founder

Designer mind, creative problem-solver shaping everything from ideas to business. Ex-Ogilvy & McCann, he helped define Hello Wood’s strategy and visual DNA. Co-owner of Proud Productions.

Kriszta

Head of Comms

Story architect, culture radar, content mind behind the scenes. Shapes narratives, builds communities, keeps the signal sharp. Curious traveler, sharp observer, always collecting stories.

Gréta

Helpdesk

Back Office Assistant keeping the engine humming—organizing the chaos, syncing the details, and supporting daily ops with calm precision. Always one step ahead, making sure nothing slips. Need anything during the rally? She’s got you.

ND

Social

Dávid leads the content of the Holy Cube Rally—amplifying its reach and shaping how it shows up in the world. Behind the scenes, he turns the initiative into something people see, connect with, and follow.

Dia

PR

Creative and artistic mindset with strong visualization skills and full of brainstorming ideas. Design-driven storyteller, a voice tuner behind the brand. Sharp press and event organiser who turns narratives into visibility, attention into trust. A bridge between story and audience.

Alien

Photo / Video

Alien behind the lens—our visual shapeshifter capturing the rally from another dimension. Blending into the chaos, always one step ahead, he turns fleeting moments into cinematic proof that you were actually there.

1 Cult to Cultivate

1 Worth to Win

1 Cube for One

  • The cube is no longer subjective.
  • The cube is not only an object.
  • The cube is the objective.

 

Are you ready for something extraordinary?
 
This is your adventure rally of your life. No qualifications required. You are in, if you are in – your ride is approved and invited.

FAQ

Zero highways, all soul. This is not a pilgrimage of speed, but of experience. Expect paved roads in all kinds of moods — rolling flatlands, mountain curves, sleepy villages, buzzing cities, and the occasional “did we just enter another dimension?” moment. Trust the route. It knows the way.

EU citizens, you are blessed — no visa needed. Everyone else, consult your local embassy like an ancient oracle and get it sorted early. The Holy Cube does not wait for last-minute paperwork chaos.

Bring forth your passport or EU national ID — both are accepted relics at all eight borders. Your driver’s license, however noble, shall not grant you passage.

Bring your chariot. Funky, sporty, sacred, or slightly questionable — if it has a soul (or at least a story), it belongs here. Old-timer, custom oddity, grand tourer, or two-wheeled steed — all are welcome. One sacred rule remains: a valid MOT. Beyond that, express yourself. The convoy is a moving exhibition of devotion.

Choose your path. With the Accommodation Pack, your nights are pre-ordained — a curated sequence of unique, almost mystical stays: boutique hideaways, architectural gems, and places with stories embedded in the walls. Without it, you walk the free path — book your own stays, follow your instincts, embrace chaos or comfort. Both roads lead to glory.

Secure your coolest accomodations now: hello@holycuberally.com

This is no ordinary offering. You receive 8 countries, 8 days, and 3000 km of roads so carefully curated they might as well be scripture. Along the way: 88 challenges to test your wit and spirit, 33 must-see (and must-feel) locations, and 3 sacred gatherings where the entire caravan unites. You are watched over by 24/7 live support, with optional Accommodation Pack for those who prefer their rest sanctified. Add to that a merch kit that truly slaps, a legendary starter pack, a timeless route map, and a gloriously unhinged roadbook. A fair exchange, we’d say.

Eight lands, one sacred route: Hungary, Slovakia, Austria, Czech Republic, Germany, Switzerland, Italy, and Slovenia. A proper pilgrimage of borders, cultures, and questionable snack choices.

Fear not, two-wheeled disciples. With the Carry Pack, your belongings travel in the support truck, appearing at checkpoints like divine intervention. Ride light, ride free.

Even the most faithful machines falter. Should your vehicle abandon its duties, we step in — recovery is handled, and you’ll be placed into another team so your journey continues. No soul left behind.

A valid travel insurance covering all rally countries is required. Think of it as your protective aura. If unsure, reach out — we’ll guide you toward the right shield.

Not mandatory — this is your journey, your ritual. Some just cruise and enjoy the ride. Others hunt down every OMG stay. And then there are those who max out every edutainment challenge and push the gamification to its absolute limits, like it’s the final level. Your call: a laid-back pilgrimage or a full completionist run. Both are equally sacred.

CURATED ROUTE THRU CULTURE AND DESIGN

When
& km

From
→ To

Check
point

oct 03.
sat
401 km

Budapest
brno

kickstart
gathering

oct 04.
sun
568 km

brno
dessau

Cabin Fever

oct 05.
mon
470 km

dessau
münchen

BAuhaus school

oct 06.
tue
350 km

münchen
zürich

half-time party

oct 07.
wed
502 km

zürich
basel
MILAN

vitra & KKL

oct 08.
thu
322 km

milan
altivole
venice

Fondazione Prada

oct 09.
fri

venice

La biennale
di venezia

oct 10.
sat
364 km

venice
ljubljana
maribor

metelkova

oct 11.
sun
198 km

maribor
zalahaláp

kráter festival

We reserve the right to make changes to the program and itinerary.